90 Million Americans Are Expected To Use Tablets By 2014
Technology has really taken off in the past few decades in our country as well as around the world. What would our great grandparents say if they saw an iPhone or an iPad? Or even a Kindle where paperback books are no longer needed? What would they think about touch screens and laptops? Or blue tooth and how crazy people look while walking around the mall seemingly talking to themselves? Basically, our society now compared to what it was back then, would be unrecognizable to many if they could see us now! There have been negative views of the many changes however overall technology is mainly seen as a positive thing, as many who try to imagine their lives without their smart phone or laptop or Kindle, wouldn’t know what to do!
According to recent numbers from eMarketer, at the end of this year, 2011, there will be 34 million people that have or are using tablet computers in the United States. Of those people using tablets, 83% of them will be using the iPad specifically, which is somewhere around 28 million people. The iPad is by far the most popular tablet out there. Last year it was projected that there would be 13 million iPad users this year, however this number has exceeded by some 160%! Looking ahead, there is expected to be 61 million iPad users by 2014 bringing the overall number of tablet users to an expected 90 million by 2014!
Kindle and Nooks seem to be the next contenders in line to compete with the iPad, and many wonder how many of the remaining 30% of tablet users will be using one of these 2 tablets. I guess only time will tell, but these two seem to be popular due to their lower cost and the basic functions and features that they include that target specific people, for instance those interested in reading.