21% Of American Adults Have Read E-Books
The E-Book was for a long time, one of those things that many felt just wouldn’t fly—something that was too much of gimmick to really take hold. That skepticism was based largely on the fact that the technology wasn’t particularly good and the experience of reading a book electronically couldn’t match the ease of opening a paperback on a Sunday afternoon.
Onlineuniversities.com took a look at the rise of the E-Book as well as its complementary role in standing beside regular books in the growing digitized world. The study found that 21% of Americans have read E-Books at some point. A whopping 73% prefer them for travel over traditional books.
E-Book readers are also being purchased more and at the end of 2011, the rate of ownership among Americans was 19%–up from the 10% recorded at the end of 2010.